Glossary
Top Charts
Top Charts is the store rankings of the most-downloaded (and, on iOS, top-grossing) apps by category and country. Chart position reflects recent install velocity and helps apps get discovered in browse surfaces. Breaking into a smaller category's top chart is far more attainable than the overall chart, and can feed organic installs.
Updated
Related
- Keyword rank trackingTrack your app's keyword rankings every day on the App Store and Google Play, per country, with history you keep. See every keyword you rank for in the top 250.
- How to Get Your App Into the Top 10 for a Keyword (A Realistic Plan)A step-by-step plan to move an app into the top 10 for a target keyword: choosing reachable terms, fixing metadata and conversion, campaigns and measurement.
- Install VelocityInstall Velocity: a plain-English definition, why it matters for app rankings, and how to use it on the App Store and Google Play.
- Direct InstallsDirect Installs: a plain-English definition, why it matters for app rankings, and how to use it on the App Store and Google Play.
- App CategoryApp Category: a plain-English definition, why it matters for app rankings, and how to use it on the App Store and Google Play.
- App install campaignsRun keyword install campaigns with search-driven downloads, sized plans and a prepaid wallet. Campaigns are quoted before they run.