Surge AI

An AI ASO strategist that tells you what to do this week — and what not to spend on

Dashboards show numbers; Surge AI turns them into a plan. Ask "what should I do this week?" and get a short, ranked list of actions grounded in your own data: which keywords to put in the listing, which ones are worth a campaign, how many installs per day, and when to hold.

Updated

Grounded in your data, not generic advice

The strategist works from the same measured data you see: daily ranks, popularity, difficulty, chance, relevance, your listing text, your competitors and your running campaigns. It cites those numbers in each recommendation, and it will not invent ranks, volumes or competitors.

Campaign advice that protects your budget

Every keyword is scored by a campaign advisor before the AI sees it, with one of six verdicts: recommended, consider, fix the listing first, already running, hold (already top 3) or avoid. Campaign suggestions can only come from keywords the advisor cleared, sized with installs per day, days and an estimated cost.

  • No campaigns for keywords the app does not rank for — those go to the listing first
  • No spend on keywords already in the top 3
  • Payoff weighted by the best realistic position, not the most optimistic one
  • Rival brand names are never recommended

Listing rewrites to the character

In the listing studio, the AI drafts titles, subtitles, keyword fields and descriptions that fit each store's character limits and cover the keywords you choose. You edit, compare versions and save — nothing is published to the store without you.

Frequently asked questions

Does the AI change my store listing?
No. It drafts copy and plans; you decide what to publish in App Store Connect or the Google Play Console.
How fast is a plan?
A weekly plan is usually ready in 10 to 15 seconds, built from your latest data.
Is the strategist included on every plan?
Yes. Paid plans add weekly keyword metrics, which make the advice more precise.

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